mustang ii      
About three-out-of-ten small car prospects will be interested in buying a small but well styled, luxurious American-built car. The Mustang II Ghia is designed to satisfy this prospect's requirements. Here's how Ghia meets the competiton:

CAMARO LT
$3,354.00
  • 350 CID 2V Engine
  • 3-Speed Manual Transmission
  • Front Disc Brakes
  • Conventional Steering
  • Bias Ply Belted Tires
  • Dual Color-keyed Racing Mirrors
  • Conventional Clock
  • MUSTANG II GHIA
    $3,325.00
  • 2.3-Liter Engine
  • 4-Speed Manual Transmission
  • Front Disc Brakes
  • Rack and Pinion Steering
  • Steel Belted Radial Ply Tires
  • Dual Color-keyed Racing Mirrors
  • Digital Clock
  • Vinyl Roof
  • Color-keyed Bodyside Mouldings
  • OPEL MANTA LUXUS
    $2,251.00
  • 1.9-Liter Engine
  • 4-Speed Manual Transmission
  • Front Disc Brakes
  • Rack and Pinion Steering
  • Bias Ply Belted Tires
  • Chrome L.H. Mirror
  • Conventional Clock
  • DATSON 610
    $3,145.00
  • 1.8-liter Engine
  • 4-Speed Manual Transmission
  • Front Disc Brakes
  • Conventional Steering
  • Bias Ply Belted Tires
  • Painted L.H. Mirror
  • TOYOTA CELICA
    $3,109.00
  • 1.9-liter Engine
  • 4-Speed Manual Transmission
  • Front Disc Brakes
  • Steel Belted Radial Ply Tires
  • Chrome L.H. Mirror
  • Conventional Clock
  •   This prospect wants luxurious styling appointments and insists the car have the feel of a large automobile, yet be responsive, handle easily and have good passing power. And, he prefers American manufactured cars.


    The Camaro LT is $29.00 more than Mustang II Ghia. While almost comparably equipped, Ghia holds the price edge...and the value edge for the prospect who wants luxurious styling. A vinyl roof is standard on Ghia; optional on Camaro LT. Mustang II Ghia features a standard 4-speed manual transmission, steel belted radial ply tires and rack and pinion steering to put fun into this prospect's driving. A 4-speed manual transmission and steel belted radial ply tires are optional on Camaro LT. Rack and pinion steering is not available at any price.


    Turning to the imports, we find that Opel Manta Luxus is priced just $74.00 below Mustang II Ghia. Yet, look at what your prospect gets for the money: Steel-belted radial ply tires, dual color-keyed racing mirrors, digital clock, vinyl roof, and color-keyed bodyside moulding. Steel-belted radial ply tires, dual color-keyed racing mirrors, digital clock, and color-keyed bodyside moulding are not available on Luxus. A vinyl roof is optional at extra cost.


    Datson 610 is priced just $180.00 les than Mustang II Ghia. But once again, value falls with Mustang II. Ghia's standard equipment includes a 2.3-liter engine, rack and pinion steering, steel-belted radial ply tires, dual color-keyed racing mirrors, digital clock, vinyl roof and color-keyed bodyside moulding. You can get an optional vinyl roof on a 610 at extra cost. The balance of Ghia's features are not available on 610.


    The Toyota Celica is challenging competition and is priced $216.00 under Ghia. However, where will the luxurious styling prospect's preference fall? Ghia excels in the fun to drive department with a 2.3-liter engine, rack and pinion steering, and staggered rear shocks. Celica features a 1.9-liter engine. Rack and pinion steering and staggered rear shocks are not available. Luxurious styling? A vinyl roof, dual racing mirrors, and wide, color-keyed vinyl insert bodyside moulding standard on Ghia, are not available on Celica. White sidewall tires are standard on Ghia, optional on Celica.
    From the collections of Henry Ford Museum & Greenfield Village Research Center

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